Reverend Rollo Goodlove is an African-American left-wing activist whose activism seems more to get him media exposure than to show his opinion on the issue. His mannerisms are over-the-top and he has a strong liking to wigs, changing them every other scene. He is also a "preacher", but it is unknown if he is the pastor of the church or not.
He originally appeared in "The S-Word", as a supporter of the Freemans after Mr. Petto used a "racial slur" on Riley. He then turned it into a political debate between himself and Ann Coulter (which was carefully orchestrated) giving him more media exposure. His protest was overshadowed (forcefully with rifles) by Betty von Heusen and other pro-gun activists. Granddad was certain he would have received lots of money for the incident.
He returns in the Season 4 episode "The New Black", where he helps the Freemans win the fight against the gay rights movement by lying that Riley is a special needs child because he uses "gay" as a repeating phrase. Cee-Lo Green did not return to voice Rollo in this episode.
- Rollo Goodlove is voiced by Cee Lo Green.
- His character is based on Reverends Al Sharpton and Jesse Jackson, two controversial civil rights activists known for their divisive rhetoric and publicity campaigns.
- Every time he appears on the show, uptempo gospel music plays in the background.
- "The New Black" (last)